Information Studies on Volkswagen Case Study Example | Topics and Well Written Essays - 500 words

Information Studies on Volkswagen - Case Study Example Concluding that the key goal of making mass customized products is to provide a product that customers wanted and when they wanted to use it. The advantage of manufacturing a product such as a Volkswagen from a customer’s perspective is that a customer enjoys the product of their choice for a long time. The other advantage is that there are no surprise prices for the customer while buying. Lastly, customers also get to buy cars that meet their needs. The downside is that the company has to sell it at higher prices which are expensive for customers. The car may at the time not be customized the way a customer wants and one has to pay for charges for having the car delivered to your destination. VW’s mass customization approach faces problems from other competitors because of the dealer because the dealer can replicate the approach used by VW to offer their own way of â€Å"designing and building your own car†. In addition, VW mass customization technique also requires the integration of information systems. Information systems at the tactical and operational level in selling play a major role on e-commerce websites because the systems allow customers to submit their selection and options through the site. The e-commerce website also contains an application where all calculations are made and sent to the client. When it comes to the role of the information system at a tactical and operational level the application and business decisions integrated at the e-commerce website are based on the profile analysis of client. The profile analysis is only enabled through customer relationship management. Prior to the implementation of the CRM, SCM and e-commerce system, I would have suggested 3 main benefits to the CIO at VW.

Animal Farm- George Orwell Orwell uses key characters in Animal Farm Essay

Animal Farm- George Orwell Orwell uses key characters in Animal Farm to satirise certain characteristics in human nature. How - Essay Example Significantly, Animal Farm has been recognized as a fairy story told by a great lover of liberty as well as animals, but it reflects the realities of Soviet Russia during the Stalin era. The fundamental themes of the novel, that have generated relentless controversies during the wartime, include the abuse of power, the erosion of civil liberties, democracy versus dictatorship, and, most importantly, the relationship between leaders and followers. Most essentially, â€Å"Animal Farm is not merely about Lenin and Stalin†¦ it has much to say to us today about the relationship between government leaders and followers.† (Rodden, 182) One of the basic concerns of the novelist in Animal Farm is to establish how true leaders inspire the followers while the false leaders deceive them, and the nature of this relationship has played a crucial role in the acquirement or loss of freedom and equality in the society. ... Significantly, the novelist presents the relationship between leaders and followers through the main characters of the novel who satirize various characteristics in human nature. Thus, Orwell presents pigs as taking over the command of the farm at the death of the Major, because they were â€Å"the cleverest of the animals.† (Orwell, 15) Thus, two young pigs, Snowball and Napoleon, become the leaders of the ‘Animal Farm’ and they allegorically represent Joseph Stalin and Trotsky. In a reflective exploration of the major themes and characters in the novel Animal Farm, it becomes lucid that the novelist exhibits the failure of leadership to offer freedom and equality to the followers. â€Å"In short, it can be regarded as the failure of leadership or how an intelligent, devoted leader of the revolution to better the miserable lives of animals on Manor Farm, Snowball, is driven out by a Napoleon that animals think is ‘always right’.† (Moeller and Moeller, 133) In a reflective exploration of the leaders in the work, it becomes evident that the two major leaders are presented in contrast to each other. In the novel, Snowball is presented as a more vivacious pig than Napoleon, quicker in speech and more inventive, but was not considered to have the same depth of character.† (Orwell, 15) On the other hand, Napoleon is presented as â€Å"a large, rather fierce-looking Berkshire boar †¦ [who is] not much of a talker, but with reputation for getting his own way.† (Orwell, 15) These leaders were not able to bring about freedom and equality to their followers, although their followers of ‘Animal Farm’ were expecting nothing else. Both Snowball and Napoleon were rivaling each other for power and they